Minerva announces a $2 million investment in Bluebell Index.

Minerva announces a $2 million investment in Bluebell Index.


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Minerva announces a $2 million investment in Bluebell Index.

The Minerva company announced on Thursday (18) a $2 million investment in Bluebell Index, a Brazilian climate-tech specialized in the development of environmental assets (Bluebells), which encompass carbon, hydrology, soil, and biodiversity.

According to the company, Bluebells are digital environmental assets (tokenized), 100% traceable through blockchain technology, and enable, for example, the offsetting of positive environmental impacts such as carbon credits.

In a statement sent to the Securities and Exchange Commission (CVM), the company highlights that the investment is part of its innovation strategy, developed based on three main pillars: advanced data analysis, e-commerce/marketplace platform, and Corporate Venture Capital, with the aim of reducing risks, maximizing opportunities, and advancing in the value chain of the food industry.

“In this context, and following the initial investments in Clara Foods, Shopper with Amyris, and Liv Up, the company announces another corporate venture capital initiative with a minority investment in Bluebell Index,” it states.

“This initiative reaffirms Minerva Foods’ commitment to Sustainability and, together with MyCarbon and the Renove Program, acts in a complementary manner in our strategy for a more efficient, sustainable, and low-carbon supply chain,” it concludes.

Translated from: Money Report